Many pet parents visit the same veterinary practice year after year, even for multiple pets, out of loyalty. Depending on the type of loyalty your clinic is encouraging, your client may consider going elsewhere for pet care instead of referring you to their friends.
Topics: Client Engagement
Customer Success can often be roped into, or confused with, Technical Support/Customer Service. I mean, they both have “customer” in the name, right?
Honestly, both departments and functions are important in providing the optimal customer experience. The biggest difference of the two can be summarized in two words: proactive vs. reactive.